Our Online Training
Online training provides a wealth of benefits to businesses and employees alike. It is an efficient way to learn new material and stay up-to-date on industry trends, and it can even save you time while working towards your professional goals. We have a variety of Online Training Programmes
to help you reach your goals.
Training Programmes
Developing a Communications Strategy
Every organisation needs a communication strategy to manage its communications efforts and messages. Without a Communication Strategy, an organisation runs the risk of random and uncoordinated messages, which will ultimately negatively impact the organisation’s reputation.
Training Outcomes
This training will teach you practical skills to enable you to:
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Develop a Business Communication Strategy
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Implement a Business Strategy inside your organisation
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Identify key strategic issues to enable you to run a communications department effectively
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Measure the impact of a Business Communication Strategy
Who should Attend?
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Heads of Communications/PR/Marketing/Human Resources departments
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Communication Managers
Training Duration
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Two Days
Cost of Training
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R 11 998 Excluding VAt (Individual Training)
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R9 998 Excluding VAT - Per Person (Group of five people or more)
Internal & External Communication
There are many factors that go into internal and external communications. They include first and foremost understanding the strategic role of the Communication and Marketing department, alignment to the overall business strategy and key departments, understanding stakeholders and their needs and the right communication tools to use. Failure to do so renders the department ineffective and to the periphery.
Training Outcomes
This training will teach you practical skills for managing your organisation's internal and external communication. You will gain skills to be able to:
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Develop effective internal and external communication campaigns
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Mine content to enable you to transform your department into a corporate newsroom
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Manage critical communication tools
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Develop communication processes and procedures
Who should Attend?
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Heads of Communications/PR/Marketing/Human Resources departments
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Communication Managers
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Communications Practitioners
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Media Practitioners
Training Duration
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Three Days
Cost of Training
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R 15 000 Excluding VAT (Individual Training)
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R10 000 Excluding VAT - Per Person (Group of five people or more)
Communications Governance
(Policies & Procedures)
Organisations need policies and procedures to bring order and stability. To protect their organisations from potential negative reputational issues, communications departments need to take the lead in collating communications policies and procedures.
Training Outcomes
This training will teach you practical skills for ensuring proper governance and avoiding negative audit findings. You will gain skills to be able to:
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Develop a communication policy
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develop a social media policy
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Develop a media policy
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Develop a promotional items policy
Who should Attend?
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Heads of Communications/PR/Marketing/Human Resources departments
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Managers
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Communications Practitioners
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Media Practitioners
Training Duration
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Two Days
Cost of Training
-
R 11 998 Excluding VAT (Individual Training)
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R9 998 Excluding VAT - Per Person (Group of five people or more)
Media Training
Whether they like to admit it or not, organisations need media on their side. Good media relations can make it easy for organisations to reach their audiences, improve their reputations and grow their market share. Not everybody is a media specialist. The skills are gained through training and through experience.
Training Outcomes
This training will teach you practical skills in managing media, including how to:
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Develop a media strategy
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Dealing with Media
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Establishing and building relationships with media
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Writing a Media Statement
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Handling media queries
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Organising and handling media conferences
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Collating media packs
Who should Attend?
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Communications Practitioners
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Media Practitioners
Training Duration
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One Day
Cost of Training
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R 9 998 Excluding VAT (Individual Training)
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R5 999 Excluding VAT - Per Person (Group of five people or more)
Managing a Brand
Often, brand management is confused with colours and logos. But Branding goes way deeper than that. People are brands just as much as organisations. Learn the relationship between the two and experience the change in your personal and working life.
Training Outcomes
In this training, you will learn the practical skills of managing yourself as a brand and managing your organisation’s brand. Amongst others, you will gain insightful knowledge of:
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Why you are a brand
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Managing your brand
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Using your brand to enhance your work
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The ins and outs of corporate branding, including corporate identity
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Managing your organisation’s brand
Who should Attend?
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Heads of Communications/PR/Marketing/Human Resources departments
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Communication Practitioners
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Brand Practitioners
Training Duration
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Two Days
Cost of Training
-
R 11 998 Excluding VAT (Individual Training)
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R9 998 Excluding VAT - Per Person (Group of five people or more)
Digital Marketing & Communications
Some may have been reluctant to embrace online or digital communication fully. However, the arrival of COVID-19 pushed the entire world to embrace technology and online communication. We can help you to become conversant and comfortable with the latest digital marketing platforms.
Training Outcomes
Become an expert in online communication and marketing by gaining practical skills that will enable you to:
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Develop digital marketing campaigns for your business or organisation
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Package messages for digital platforms, including social media and websites
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Measure the performance of digital platforms
Who should Attend?
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Heads of Communications/PR/Marketing/Human Resources departments
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Communication Practitioners
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Brand Practitioners
Training Duration
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Two Days
Cost of Training
-
R 11 998 Excluding VAT (Individual Training)
-
R9 998 Excluding VAT - Per Person (Group of five people or more)